Archive for October, 2008

The de Bono Weekly Message - Credit Crunch

Thursday, October 23rd, 2008

You may trust a person’s honesty - but can you trust that person’s intelligence? This may have some relevance to the current credit crunch or banking crisis. We can pick out at least five factors contributing to the problem and reflecting habits of thinking.  

  1. If everyone else is doing it - it must be alright. Who wants to be left out?
  2. If you spread the risk among a large number of people that reduces the risk. Probably true but not if all the people fall into the same bracket (sub-prime borrowers). That is no longer a diversified risk.
  3. A mortgage is usually a very safe loan because there is the real value of the house that is being mortgaged. But if the mortgage is securitised and fractionated, no one knows who owns which assets.
  4. Once a market starts to decline in value there is an incentive to drive it further down in order to buy at a lower level in a market that is sure to recover one day.
  5. Bonuses and incentives for short term performance tend to ignore long tem risky behaviour.

There are many more factors.  

Edward de Bono - 15th October 2008

 

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The de Bono Weekly Message - Six Frames For Looking At Information

Thursday, October 16th, 2008

My most recent book is “Six Frames for looking at information” (Ebury Press, part of Random House). We are surrounded by ever more information. How do we look at information?

It is like being thrown into a swimming pool of information. How do you swim? What strokes do you use? 

Once you have learned the frames they will become second nature to you as you look at any information.

Each of the frames has a different shape (square, heart shaped, triangular etc|). These shapes will come into your mind as you adopt that type of information scan.

EDWARD DE BONO - Week commencing 13th October 2008

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The de Bono Weekly Message - EU Year of Creativity

Tuesday, October 7th, 2008

“I understand the year 2009 has been announced as the EU Year of Creativity. I hope this is going to include creative thinking and not just the arts.

I have offered to give a free seminar in Brussels to EU personnel in order to indicate what can be done about ‘idea creativity’. I also intend to set up a Palace of Thinking which would hold periodic meetings to generate new ideas on specific subjects. This Palace would be in Malta, if the government can make available a suitable palace.  Otherwise, in whichever country offered a suitable Palace.” 

See http://europa.eu/rapid/pressReleasesAction.do?reference=IP/08/1389&format=HTML&aged=0&language=EN&guiLanguage=en for further details.

 

EDWARD DE BONO - 6th September 2008

 

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