Archive for May, 2009

The de Bono Weekly Message - Out of the Box!

Wednesday, May 20th, 2009

 

The brain is designed to allow incoming information to form itself into routine patterns. Without this life would be impossible. With eleven items of clothing to put on in the morning, it would take seventy six years to go through all the ways of getting dressed - spending just one minute on each.

 

It is the same with organisations. People working within an organisation become aware of the idiom, the culture and the guiding frames for that organisation. That is why they perform well.  It is very difficult for executives to think outside this box. What is worse is that when someone makes a conscious effort to jump out of the box, they usually jump too far.  

 

It is even more difficult to think of an idea which is only slightly outside of the box. Of course, executives should learn the specific thinking tools of Lateral Thinking™.  These can be very powerful.  Use of just one tool generated 21,000 new ideas in a workshop in one afternoon. There is also another approach which I shall outline in my next message.

 

Edward de Bono
10th May 2009

 

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If you would like to learn more about Lateral Thinking and how you can learn Dr de Bono’s techaniques, or have your team trained, come to one of our training workshops by booking online at http://www.indigobusiness.co.uk/workshops/workshop.php?wid=4 

 

To get these messages emailed to you FREE, simply join the De Bono Weekly Message mailing list by CLICKING HERE

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The de Bono Weekly Message - Difficult Times / Problem Solving

Wednesday, May 13th, 2009

 

There is a difference between difficult times and a problem. With difficult times the universe of action is changed. All logics are only relevant in their particular universe - just as the universe of a patterning system is different from a language universe.

 

The recession at the moment qualifies as a difficult time, so a rather different thinking is required from traditional problem solving.  Values become even more important.  Problem solving usually implies a return to the situation before the problem. That is not possible for an individual or a corporation.

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For further news about Dr Edward de Bono, or to get his weekly messages emailed to you simply click on INNOVATION IN MY INBOX.

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The de Bono Weekly Message - Creative Challenge

Tuesday, May 5th, 2009

 

Here is a creative Challenge for you.  Most existing sports have been around a long time. The Challenge is to invent a new sport. There are the following requirements:

 

  1. Must look good on television.
  2. There must be build up and anticipation (about to happen etc).
  3. Suitable for mixed ages.
  4. Easy to understand and follow.
  5. Colourful.

Post your ideas on this blog and all entries will be sent to me to review.

 

Dr Edward de Bono

4th May 2009

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FOR MORE INFORMATION ABOUT DR EDWARD DE BONO: Call Indigo on +44 (0)20 7924 8760 or email info@indigobusiness.co.uk

 

 

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