{"id":1481,"date":"2016-07-28T09:51:45","date_gmt":"2016-07-28T09:51:45","guid":{"rendered":"https:\/\/wpblog.indigobusiness.co.uk\/?p=1481"},"modified":"2023-10-25T14:43:06","modified_gmt":"2023-10-25T14:43:06","slug":"selling-your-ideas-cutting-though-the-noise","status":"publish","type":"post","link":"https:\/\/wpblog.indigobusiness.co.uk\/selling-your-ideas-cutting-though-the-noise\/","title":{"rendered":"Selling your ideas \u2013 cutting though the noise\u2026"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1484 size-medium alignright\" src=\"https:\/\/wpblog.indigobusiness.co.uk\/wp-content\/uploads\/2016\/07\/rsz_thinkstockphotos-477428596_773x515p-300x200.jpg\" alt=\"Planning communication...\" width=\"300\" height=\"200\" srcset=\"https:\/\/wpblog.indigobusiness.co.uk\/wp-content\/uploads\/2016\/07\/rsz_thinkstockphotos-477428596_773x515p-300x200.jpg 300w, https:\/\/wpblog.indigobusiness.co.uk\/wp-content\/uploads\/2016\/07\/rsz_thinkstockphotos-477428596_773x515p-450x300.jpg 450w, https:\/\/wpblog.indigobusiness.co.uk\/wp-content\/uploads\/2016\/07\/rsz_thinkstockphotos-477428596_773x515p.jpg 773w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Guaranteeing clarity of your message is becoming harder because of increasing disruption and distraction in today\u2019s business environment. You still need to get people to read, see, listen and understand what you are trying to say.<\/p>\n<p>How can you be seen as the expert you really are? You need to be more effective and memorable\u00a0in how you communicate by being able to:<!--more--><\/p>\n<ul>\n<li><a href=\"#Think and speak on your feet\">Think and speak on your feet.<\/a><\/li>\n<li><a href=\"#Write clearly, concisely, persuasively \u2013 and fast!\">Write clearly, concisely, persuasively \u2013 and fast!<\/a><\/li>\n<li><a href=\"#Be more dynamic and persuasive in presentations\">Be more dynamic and persuasive in presentations.<\/a><\/li>\n<\/ul>\n<p><a name=\"Think and speak on your feet\"><\/a>\u00a0<strong>Think and speak on your feet<\/strong><\/p>\n<p>\u2018How you say it\u2019 is just as important as what you say, our delegates say that 95% of their workplace communication is ad-hoc and informal. They are put on-the-spot throughout the day by:<\/p>\n<ul>\n<li>Being called into an impromptu meeting, with no time to prepare.<\/li>\n<li>Needing to explain their thoughts, in a clear and concise way, to their boss or another stakeholder.<\/li>\n<li>Being asked a difficult question, with little or no time to think, giving a hurried and jumbled response.<\/li>\n<\/ul>\n<p>Being able to <a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/think-on-your-feet\" target=\"_blank\" rel=\"noopener\">Think on Your Feet\u00ae<\/a> is a skill that will ensure you are able to communicate with Clarity, Brevity and Impact&#x2122;. <a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/think-on-your-feet\" target=\"_blank\" rel=\"noopener\">Think on Your Feet\u00ae<\/a> helps you address and stay calm in these informal situations by teaching you how to structure you\u2019re thinking through:<\/p>\n<ul>\n<li>Using the best communication strategy for each situation.<\/li>\n<li>Focusing a topic into bite-sized chunks for easy retention.<\/li>\n<li>Presenting ideas clearly, concisely, and memorably.<\/li>\n<\/ul>\n<p>Our top tip to help <a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/think-on-your-feet\" target=\"_blank\" rel=\"noopener\">Think on Your Feet\u00ae<\/a> delegates make this a success? Apart from practice:<\/p>\n<ul>\n<li><strong>Inform<\/strong> \u2013 be informative, packaging information logically and succinctly.<\/li>\n<li><strong>Promote<\/strong> \u2013 position your arguments to persuade your audience and prove your expertise.<\/li>\n<li><strong>Engage<\/strong> \u2013 be appealing, paint a picture with images and analogies.<\/li>\n<\/ul>\n<p>More about <a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/think-on-your-feet\" target=\"_blank\" rel=\"noopener\">Think on Your Feet\u00ae<\/a>&#8230;<\/p>\n<p><a name=\"Write clearly, concisely, persuasively \u2013 and fast!\"><\/a>\u00a0<strong>Write clearly, concisely, persuasively \u2013 and fast!<\/strong><\/p>\n<p>Have you ever taken a piece of work to your boss, for it to be pulled apart? Have you ever read a document and thought, \u201cI wish I could write like that\u201d? We all think it\u2019s tough, but we are all capable to write documents like a professional.<\/p>\n<p>It\u2019s all about being able to express ourselves well in our everyday business documents like <a href=\"https:\/\/wpblog.indigobusiness.co.uk\/stand-out-reports\/\" target=\"_blank\" rel=\"noopener\">reports<\/a>, emails etc. You probably got your job through a successful CV that didn\u2019t overload the reader and allowed them to skim-read the content \u2013 like you, they have no time. When writing, not just your CV, you should consider how to:<\/p>\n<ul>\n<li>Get your reader\u2019s attention.<\/li>\n<li>Ensure your key message is clear and understood.<\/li>\n<li>Save yourself and your reader time.<\/li>\n<\/ul>\n<p>We increase our productivity by writing effectively, efficiently and fast &#8211; by using the <a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/writing-dynamics\" target=\"_blank\" rel=\"noopener\">Writing Dynamics&#x2122;<\/a> three-stage writing system:<\/p>\n<ul>\n<li><strong>PLAN<\/strong> \u2013 using creative and structured thinking;<\/li>\n<li><strong>DRAFT<\/strong> \u2013 quickly and effectively;<\/li>\n<li>And <strong>EDIT<\/strong> \u2013 with impact to be memorable.<\/li>\n<\/ul>\n<p>More about <a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/writing-dynamics\" target=\"_blank\" rel=\"noopener\">Writing Dynamics&#x2122;<\/a>&#8230;<\/p>\n<p><a name=\"Be more dynamic and persuasive in presentations\"><\/a>\u00a0<strong>Be more dynamic and persuasive in presentations<\/strong><\/p>\n<p>If you have to stand up in front of people and give a presentation, you will know how nerve-wracking it is. When we have finished we often hope that we remembered what we wanted to say, didn\u2019t skip key points and didn\u2019t bore the audience. So how do you ensure that your presentation is effective and memorable? Remember:<\/p>\n<ul>\n<li>Your audience.<\/li>\n<li>Take your time to prepare.<\/li>\n<li>\u00a0No death by PowerPoint\u00ae.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/the-skilled-presenter\" target=\"_blank\" rel=\"noopener\">The Skilled Presenter&#x2122;<\/a> focuses on the presentation skills that professional speakers use. It ensures you prepare and deliver like a professional and focus on how listeners\u2019 perceive you \u2013 so you will deliver that knock-out presentation every time.<\/p>\n<p>One of the exercises covered in the workshop is the \u2018dry-run\u2019. You do it to focus on the timing of your presentation, so you won\u2019t overrun or finish too early.<\/p>\n<p>Roger HB Davies CEO, McLuhan &amp; Davies Communications, Inc. says \u201cListeners commonly complain that speakers waste their time and talk too long. If you don\u2019t do a dry run, you risk preparing forty minutes of material for a twenty-minute presentation. At the fifteen-minute mark, you\u2019re surprised when you\u2019re only halfway through your material. You panic. You speed up the last part, glide over the most important points, and never get that hard-hitting conclusion you planned.<\/p>\n<p><a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/the-skilled-presenter\" target=\"_blank\" rel=\"noopener\">The Skilled Presenter&#x2122;<\/a> always does at least one dry run to focus on timing. Be willing to remove major sections of your presentation. Ask the following questions: Do my listeners really want to know this? Is it engaging? Is it persuasive?<\/p>\n<p>On the other hand, if your dry run shows your presentation is short, stretch the time by adding more examples or by devoting more time to a question-and-answer period.\u201d<\/p>\n<p>More about <a href=\"https:\/\/www.indigobusiness.co.uk\/Workshop\/the-skilled-presenter\" target=\"_blank\" rel=\"noopener\">The Skilled Presenter&#x2122;<\/a>&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Guaranteeing clarity of your message is becoming harder because of increasing disruption and distraction in today\u2019s business environment. You still need to get people to read, see, listen and understand what you are trying to say. How can you be &hellip; <a href=\"https:\/\/wpblog.indigobusiness.co.uk\/selling-your-ideas-cutting-though-the-noise\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,151,150,107],"tags":[],"class_list":["post-1481","post","type-post","status-publish","format-standard","hentry","category-communication","category-the-skilled-presenter","category-think-on-your-feet","category-writing-dynamics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Selling your ideas \u2013 cutting though the noise\u2026 - the indigo blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wpblog.indigobusiness.co.uk\/selling-your-ideas-cutting-though-the-noise\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Selling your ideas \u2013 cutting though the noise\u2026 - the indigo blog\" \/>\n<meta property=\"og:description\" content=\"Guaranteeing clarity of your message is becoming harder because of increasing disruption and distraction in today\u2019s business environment. 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