{"id":1652,"date":"2017-02-15T09:22:05","date_gmt":"2017-02-15T09:22:05","guid":{"rendered":"https:\/\/wpblog.indigobusiness.co.uk\/?p=1652"},"modified":"2023-10-25T14:51:16","modified_gmt":"2023-10-25T14:51:16","slug":"my-writing-dynamics-experience","status":"publish","type":"post","link":"https:\/\/wpblog.indigobusiness.co.uk\/my-writing-dynamics-experience\/","title":{"rendered":"My Writing Dynamics™ experience"},"content":{"rendered":"

\"Mustafa<\/a>Having recently started at Indigo Training, part of my induction programme was to attend the two-day Writing Dynamics™<\/a>. I was really excited about the opportunity to develop my professional writing style.<\/p>\n

Not only was it an insightful learning opportunity, the workshop was great for networking with different professions – from one of the biggest broadcasting companies to one of the world\u2019s leading engineering brands.<\/p>\n

An insightful question <\/strong><\/p>\n

The workshop opened with a question. \u201cEver thought of yourself as a professional writer?\u201d To which we all responded \u201cno\u201d. The trainer then asked, \u201cDo you send emails, write proposals, presentations?\u201d It turned out that we all did a lot of writing as a part of our daily workload!<\/p>\n

A shared problem<\/strong><\/p>\n

I enjoy writing, although the workshop made me realise I often suffer from writers\u2019 block – staring at the screen overthinking the best way to express my ideas. It turned out I was not the only one having this problem, it\u2019s very common.<\/p>\n

Why is it such a common problem? When writing we like to jump right in, not giving adequate time for planning and editing. Admittedly I used to plan (20% of my time), draft (60%) and edit (20%), whereas professional writers spend 40% of their time planning, 25% drafting and 35% for editing. Writing Dynamics™ has helped me to ensure I do not waste time through inadequate planning.<\/p>\n

Foggy writing<\/strong><\/p>\n

I was told to bring a document I had previously written to measure its readability (using the FOG Index of readability). It provides your text with a score based on how readable your document is, so you can tailor your text to be fit for your intended audience. The ideal score for business text is 7-12, I scored 16. This told me that the document may not be easy to read, follow or be visually appealing – my readers may well lose interest!<\/p>\n

Tried and tested techniques<\/strong><\/p>\n

The Writing Dynamics™<\/a> approach included a lot of tried and tested techniques developed by professional writers. These specifically improve a business professionals written communication skills \u2013 no matter what industry or level of seniority. The two-day workshop was packed with tips and critical information that will support me to ensure I write with clarity, brevity and impact – whilst saving time:<\/p>\n