{"id":3290,"date":"2024-07-04T10:19:29","date_gmt":"2024-07-04T10:19:29","guid":{"rendered":"https:\/\/wpblog.indigobusiness.co.uk\/?p=3290"},"modified":"2024-07-04T16:32:04","modified_gmt":"2024-07-04T16:32:04","slug":"transform-your-graduates-into-effective-communicators-get-their-documents-seen-read-and-remembered","status":"publish","type":"post","link":"https:\/\/wpblog.indigobusiness.co.uk\/transform-your-graduates-into-effective-communicators-get-their-documents-seen-read-and-remembered\/","title":{"rendered":"Transform your graduates into effective communicators, get their documents seen, read and remembered."},"content":{"rendered":"

\"\" Experts often describe graduates’ written work as clunky and long-winded, lacking clarity. The excessive back-and-forth on what to edit, change or remove between graduates and their senior colleagues wastes valuable company time.<\/p>\r\n

This poor writing not only confuses peers but can also perplex clients. In fact, ineffective business writing leads readers to only engage with about 20% of the material they receive, potentially costing businesses clients. However, solutions exist. Graduates and other employees are adaptable and valuable assets who can improve their writing skills, ultimately benefiting the entire company. \u00a0<\/p>\r\n

Are your graduates \u2018very\u2019 or \u2018somewhat\u2019 unprepared for work?<\/strong><\/p>\r\n

40% of 1200 business leaders, from an Online Degree Ranking Service survey, believe graduates are \u2018very\u2019 or \u2018somewhat\u2019 unprepared for work, with the biggest liability to be communication skills. Their \u2018academic\u2019 writing just isn\u2019t efficient, with text being unclear, repetitive, off message and not to the point. Steven Wasserman, corporate finance, accounting, and investor relations CFO stated in a Forbes article \u201cuniversity courses cover creative, research and paper writing which are valuable but ineffective in a business setting.<\/em>\u201d \u00a0<\/p>\r\n

Improving business writing saves company time \u2013 time is money. <\/strong><\/p>\r\n

Since only 20% of poor writing gets read, it is essential for employers to ensure that a graduate can plan, draft and edit their writing with ease. Better writing ensures more clients read your emails, reports and sales information \u2013 remembering and recalling your message easily! \u00a0<\/p>\r\n

It\u2019s vital that your graduates communicate clearly, concisely, persuasively and fast! <\/strong><\/p>\r\n

By investing in written communication training, an organisation ensures that their graduates will save time when writing and their manager will save time when reviewing what they\u2019ve written. \u00a0<\/p>\r\n

\u201cThere is a greater need for employers to provide training on basic professional and working skills<\/em>.\u201d<\/strong> The Guardian \u00a0<\/p>\r\n

Having the whole team trained to the same writing standard ensures the message remains focused on the reader, boosting the document\u2019s effectiveness. \u00a0<\/p>\r\n

Testimonial: A Graduate’s Perspective<\/strong><\/p>\r\n

I\u2019m Luke, a graduate that\u2019s just starting out. I joined Indigo straight out of university. Writing Dynamics™<\/strong><\/a> was the first workshop I attended, on my first day! It helped my over-complicated, bulky and baffling writing to become clearer and more concise. And from day 3 (it\u2019s a 2 day workshop), I\u2019ve started using the tools and techniques that I\u2019ve learnt, in fact I planned (take a look at my Writing Dynamics™<\/a> Cluster), drafted and edited this article with it! \u00a0<\/p>\r\n

Get your documents seen, read and remembered! <\/strong> The Writing Dynamics™<\/a> workshop provides graduates with a systematic approach to business writing, making them assets to any organisation. It:<\/p>\r\n